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June 2018

The Price of Hype

IS A BIG-NAME AGENCY PARTNERSHIP WORTH IT? Imagine your brand is looking to partner with a new agency, and you read the following experience profile of one agency’s leadership…

Black pug with three yellow eyes and a laser beam shooting out of third eye in outer space

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June 2018

HATCRL 06.13.18

A sneak peak of this week’s Hunt Adkins Total-Consciousness Reading List. GO DOWN THE RABBIT HOLE OF DARK PATTERNS Designophiles and regular folks alike visit this subreddit to relish shaming…

outline of cartoon dog with heart eyes in three colors overlapping each other

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June 2018

HATCRL 06.01.18

Preview of content from this week’s update to the Hunt Adkins Total-Consciousness Reading List SEE HEAR PARTY This bad ass gif-based music visualizer pulls gifs from Giphy, music from Soundcloud, and generates…

quote that says the minute you get too comfortable it's too late in swirling watery typography

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May 2018

Wisdom Wednesday

legs wearing jeans coming out of the bottom of a old TV from the 80s standing in from of an appliance store sign

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April 2018

HATCRL 04.26.18

Preview of content from this week’s update to the Hunt Adkins Total-Consciousness Reading List FROM BINGE-WATCHING TO CONSUMER INSIGHT Find out how and why using streaming platforms as a key data tool…

Three different people wearing six different outfits each to demonstrate the various identities that one person may have beyond a traditional demographic

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January 2018

A Strategic Planner’s 2018 New Year’s Resolution

Removing (Unnecessary) Demographic Distortion. Traditional Demographics’ usefulness might not yet be dead—but they no longer need to be a dominant lens for our work. With the New Year we…

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