Outlook.

hand holding a mobile phone with rainbow light effect on a blank screen
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3 Steps to MarTech Success

Modern brands require a marriage of marketing + tech that moves at the speed of business, but often it’s hard to know where to start. Today’s marketplace poses many challenges.…

compilation of screen shots from various brand ads from super bowl fifty five
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Talking Shop: Super Bowl LV

Which brands won and lost SBLV? 🏈 📺 🔥 Patrick Hunt, Hunt Adkins’ CEO, breaks down this year’s ads, halftime and more with Chad Hartman on WCCO Radio.     Want…

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HATCRL 01.27.21

Sharpen your line of creative insight. 👓 HOW DESIGN MAKES THE WORLD Even mundane objects were designed by someone. Discover the tools you need to examine the thoughts that made…

welder with helmet on welding the moon like a piece of metal in vacuum of space
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HA Names New President + CCO

Hunt Adkins Names Shanna Apitz President and Chief Creative Officer Independently owned agency celebrates 30 years with notable growth (Minneapolis, Minn.) January 19, 2021 —Top 25 MN Agency Hunt Adkins announces Shanna…

prehistoric caveman art director frozen in ice block art installation at orchestra hall
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ZUGZUG IS BACK

An old friend recently resurfaced at Theodore Wirth Park in Minneapolis…our beloved ZugZug! ZugZug started out as a concept by Doug Adkins and Steve Mitchell of Hunt Adkins, the Agency…

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HATCRL 12.22.20

A full revolution of the entire creative orbit. 🌎 THE TECH TIPPING POINT COVID has changed the way we work (hot take, we know). But now there’s data to show…

A royal blue moon creeps out from a break in a violet sky – a previously unseen section of the universe is revealed. Multiple satellites direct toward it on the ground, searching for answers.
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HATCRL 11.30.20

Take all you want, we’re serving up the latest and greatest. 🍴 BLACK CHEFS YOU SHOULD KNOW A collection of cookbooks written by tastemakers of color. THE RIGHT TERM FOR…

A pink, purple, red, and blue image of a pointed stick touching tiny stem cells.
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HATCRL 10.29.20

Opt-in to digital proficiency and insight.  A THEORY OF SELF-TRANSCENDENCE A continuation of Maslow’s unfinished theory that incorporates the latest research on creativity, purpose and self-actualization. CREATING THE LOGO FOR…

A repetition of the same image across the container horizontally, and the container is a black background. The image contains the backsideo of a human, molded into pins like traditional pin art toys. These pins are multicolored so they look like data points. This image is an abstract representation of user experience and human impact.
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HATCRL 09.30.20

Turn everything you touch into maximum brand impact.  GEOMETRIC SAND CASTLES For artist Calvin Seibert, turns out the cutting edge of sandcastle art is, well, edges. THE WISDOM OF MEMES…